On Thursday evening, as rumors swirled concerning a shooting at Brown University, the network's Kaitlan Collins posted on social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
Although CNN is certainly not a impeccable news source, her words resonated for numerous observers. It remains one of the broadcasters where you can find fact-based and generally reliable reporting – notably during breaking news situations such as the one taking place in the vicinity of a New Hampshire storage facility.
An Uncertain Position During a Corporate Tug-of-War
Yet CNN, now 45 years old, finds itself in a precarious situation as two huge media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a high-stakes game of business acquisition, instead of as a question of what benefits the information-seeking public.
“This represents another instance of the profound systemic issues with origins in many years of policy decisions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.
The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a larger point.
“The narrative is crafted as a business story with influential figures as the protagonists, but there is scant discussion of the common good,” Pickard added.
The Additional Layer: Political Influence
This situation is complicated by Donald Trump’s views about a network he has consistently labeled as perhaps his chief “fake news” antagonist.
Recall the shouts of “CNN sucks!” at his rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now says that the network requires new ownership. You can read that as ownership that will shield him from journalistic oversight. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to like that bidder more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Possibility of Continued Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. That would be a relief to many at the network, but it’s far from a guarantee of stability. That structure could position CNN for a future sale. It never ends.
In the view of Timothy Wu, much of this is illegal, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be contested by the government,” Wu recently wrote.
The Bigger Problem and a Path Forward
Whatever happens regarding CNN, the underlying crisis persists.
“What we have now is a profoundly anti-democratic system, but we must resist learned helplessness,” Pickard emphasized. Government actions – dating back to the 1930s and 1940s – helped to foster this hyper-commercialized monster, and revised policy decisions can address it.
Will that happen in an era where the head of the FCC refuses to acknowledge that the agency is independent? Overhaul is a distant prospect now, but that doesn’t mean it will be impossible forever.
Initiatives that support independent news organizations, aid local journalism, fund public media, and prohibit the accumulation of media power in too few hands are not only possible – they are essential for a healthy democracy.
When it comes to media ownership, larger is not superior. And news organizations like CNN must not be pieces in the newest corporate chess match.